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We’ve updated our Terms of Use. You can review the changes here.

King Clout

by Observe since ‘98

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  • Compact Disc (CD) + Digital Album

    CD Digipak featuring art by Ttakingg

    Includes unlimited streaming of King Clout via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.
    ships out within 7 days
    edition of 100 
    Purchasable with gift card

      $16 USD or more 

     

  • Streaming + Download

    Includes unlimited streaming via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.
    Purchasable with gift card

      $9.99 USD  or more

     

  • Test Pressing (Autographed)
    Record/Vinyl + Digital Album

    12 inch black vinyl test pressing. Features unique art created by Greg Rappa. Color sleeve with Matte finish. Numbered and autographed by Observe in gold ink.

    Includes unlimited streaming of King Clout via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

  • Limited Edition Cassette
    Cassette + Digital Album

    Pro dubbed in real time on black high bias cassettes with all over shell printing. Includes color double sided J-card and comes sealed in an acid free resealable slipcase. Featuring the art designed by Ttakingg.

    Includes unlimited streaming of King Clout via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

  • King Clout Bundle
    Record/Vinyl + Digital Album

    Includes the following...
    - Limited edition splatter vinyl w/ OBI
    - Digipak CD
    - Limited edition cassette

    Includes unlimited streaming of King Clout via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

  • 12 Inch Splatter vinyl - Autographed
    Record/Vinyl + Digital Album

    Black on white splatter 12 inch Vinyl w/ color OBI strip in a premium glossy sleeve. Autographed in gold ink.

    Includes unlimited streaming of King Clout via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

  • Limited Edition 12 inch splatter Vinyl w/ Color OBI
    Record/Vinyl + Digital Album

    Black on white splatter 12 inch Vinyl w/ color OBI strip in a premium glossy sleeve. Featuring album art designed by Tkakingg and Greg Rappa. NOTE: Does not ship until September!

    Includes unlimited streaming of King Clout via the free Bandcamp app, plus high-quality download in MP3, FLAC and more.

    Sold Out

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Further 01:12
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Selfie Face 02:30
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E-Commerce 02:16
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about

Money, fame, power, sex and the end of the world as we know it. Welcome to the Kingdom of Clout.

"Over the course of the last few years, the Wisconsin producer Observe Since ‘98 has become well-known for savvy collaborative projects like this year’s excellent Le Dernier Royaume—which featured verses from marquee names in underground hip-hop. Those albums loom so large it’s easy to forget that he began his career with a series of instrumental LPs, a format he’s continued to dip in and out of over the last 23 years. His latest, King Clout, is his first instrumental album in four years, and is also one of his best. The album attacks the feedback loop of internet fame, and the way artists can become so obsessed with achieving notoriety through a series of spotlight-grabbing stunts, they forget entirely about producing quality work. He gets his message across via pointed song titles—”The Pursuit of Happiness (and a Blue Checkmark)”; “A Life for a Like”—and well-placed samples from news reports about social media influencers. But as always, the beats are the star attraction: Observe has a knack for finding obscure sources—old French yé-yé records, Italian classical music—and flipping them to create a grim, grimy atmosphere that bypasses the same familiar “dusty crate-digging” approach to become something more like world-building. Listen to “E-Commerce,” the way he splices and loops two vocal bars from a French pop record to create an atmosphere of melancholy, or how the slowed-down exotica that backdrops “Feedback Loops” makes it sound like it’s being beamed in from Mars via transistor radio. The cover art—someone taking a photo of a panting in a museum with their iPhone—just drives the point home even further. King Clout is a bleak message from a world that values simulacra over identity, with suitably stark beats to match."

–J. Edward Keyes (credit. Bandcamp Daily)

credits

released May 7, 2021

Produced, mixed and mastered by Observe since '98.
Cuts and scratches on track 8 by DJ Dolo76
Digital and OBI artwork by Greg Rappa
Vinyl, CD and cassette album artwork by Ttakingg
Art Direction by Pablo Thunder

license

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about

Observe since ‘98 Madison, Wisconsin

Producer and owner at Loretta Records.

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